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INDUSTRY INSIGHTS
The return of corporate strategy in banking
The new market dynamic demands deliberate choices about where to play and how to win.
Energy efficiency: Opportunities in emerging market
Companies in many industries stand to benefit from efforts to reduce energy consumption in the world’s fast-growing economies.
Will the ad revolution be televised?
Television advertising must accelerate its evolution to keep pace with all-digital competitors.
FEATURED ARTICLES
A strategy for thriving in uncertainty
How leaders prepare and adapt in an impossible to predict world.
Boosting digital marketing effectiveness
How experimental design can improve digital marketing campaigns.