Proprietary insights, expert analyses and bold thinking for leaders who want to achieve short and long term consistent tangible results.
Proprietary insights, expert analyses and bold thinking for leaders who want to achieve short and long term consistent tangible results.

From the Work is Vaxa's methodology column. Each article draws on real client work to explain a framework, approach, or analytical method that produced results. FTW articles are not case studies — they do not describe a specific engagement in detail.
Mastering CVC — Driving Innovation and Growth
A venture program pays off when it starts from strategy, not from the size of the fund.
Distance From Core Should Be Measured in Capability, Not Category
The standard growth-adjacency framework measures the wrong kind of distance — and that error explains a lot of failed growth initiatives.
The Assets Were There. The Framework Wasn't.
Proprietary capability often never leaves the division that built it. The constraint isn't the technology — it's the missing transfer framework.
Where competitors are gaining ground, where they are vulnerable, and what it takes to shift the competitive dynamic — before it surfaces in your numbers.
The signals that will shape your next five years are already out there. The advantage goes to those who read them well.

